Wildlife tourism represents an important part of the overall global tourism industry. It can also have a positive effect on conservation of endangered species and help greater wildlife protection.
This project aims to encourage natural heritage-based wildlife tourism in the cross-border area between Serbia and Montenegro. It sets 3 specific objectives:
- To develop wildlife tourism offer by conducting small scale investments and creating wildlife itineraries;
- To provide training for wildlife tourism offer;
- To commercialise wildlife tourism offer by implementing effective marketing activities.
The project is expected to result in well developed and commercialized wildlife tourism offer and trained tourism providers, who know about wildlife tourism. During its implementation period, 50 km of wildlife trails will be mapped, marked and digitalized; light wildlife infrastructure will be placed; and tourist itineraries will be developed in the cross-border area.